A FLEXIBLE PLATFORM FOR
DYNAMIC ASSET CONDITIONS
PRODUCT STRATEGY
Better Understand Your Product by Modeling Reality
Businesses often struggle to reflect reality in their product models. The models are often static, disconnected, and lacking considerations for overall project understanding. This results in:
Time consuming
to make changes
Challenging
variance analysis
Inconsistent
data structures
The Captario Solution
Captario SUM® builds better models by adding risk values and constructs interdependencies between the values of time, cost, and product success. This improved model then better represents reality, resulting in better decisions for continued company growth and survival.
Realistic models to
optimize decision-making
In order to generate a full understanding of a product, the model we use to understand the product must itself mirror the reality conditions. To make this possible, Captario SUM® adds risk values and constructs interdependencies between the values of time, cost and product success. This in turn leads to a model which better represents reality, resulting in better decisions for continued company growth and survival.
Full traceability
of historical data
Track changes in your portfolio and their effects on dependent variables like launch timing, cost, and risk. By tracking how data is changing, providing incremental version control, and with a large array of visualizations to better understand and communicate how your assets are evolving and you’ll always have a record of the justifications for any changes in course.
Understanding
all possible outcomes
To better represent reality, Captario SUM® uses ranges and point estimates to analyze portfolio data inputs and outputs. Since forecasting is a process aimed at getting uncertainty in the output of your calculations, Captario SUM® represents that risk in its models by incorporating it in the input. Forecasts can then be simulated and modified to evaluate many different kinds of scenarios and forecast input variables.
Full Product & Portfolio Integration
Track changes in your portfolio and their effects on dependent variables like launch timing, cost, and risk. By tracking how data is changing, providing incremental version control, and with a large array of visualizations to better understand and communicate how your assets are evolving and you’ll always have a record of the justifications for any changes in course.
CASE STUDY
Clinical Trial Recruitment Impact
Problem
Explore the downstream impacts of clinical trial recruitment delays including understanding impacts on launch timing, competitive positioning within the marketplace, and ultimately sales/NPV.
Solution
Using Captario SUM®’s simulation engine, we found that if our client maintains their current recruitment rate, the probability of being first to market is very low. By utilizing our solution, our client was able to quickly and easily identify the specific recruitment rate required to be first to market in this competitive marketplace.
Customer Success
We care deeply about our clients. Every client is assigned a dedicated Key Account Manager along with a Technical Analyst, who are backed by our larger team of experts. Our hands-on approach to customer service means that we take the time to understand your business so that we can deliver a solution that meets your unique needs.